* {
    margin: 0;
    padding: 0;
    box-sizing: border-box;
}

:root {
    --primary-color: #1a3a4a;
    --secondary-color: #2d5a6b;
    --accent-color: #4a90a4;
    --text-color: #2c3e50;
    --text-light: #5a6c7d;
    --bg-light: #f8f9fa;
    --bg-alt: #eef2f5;
    --white: #ffffff;
    --border-color: #dde4e9;
    --shadow: 0 2px 8px rgba(0,0,0,0.08);
    --shadow-lg: 0 4px 20px rgba(0,0,0,0.12);
}

body {
    font-family: 'Segoe UI', system-ui, -apple-system, sans-serif;
    line-height: 1.7;
    color: var(--text-color);
    background-color: var(--white);
}

a {
    color: var(--accent-color);
    text-decoration: none;
    transition: color 0.2s ease;
}

a:hover {
    color: var(--primary-color);
}

img {
    max-width: 100%;
    height: auto;
    object-fit: cover;
}

.cookie-banner {
    position: fixed;
    bottom: 0;
    left: 0;
    right: 0;
    background: var(--primary-color);
    color: var(--white);
    padding: 1.25rem;
    z-index: 1000;
    display: none;
}

.cookie-banner.active {
    display: block;
}

.cookie-content {
    max-width: 1200px;
    margin: 0 auto;
    display: flex;
    flex-wrap: wrap;
    justify-content: space-between;
    align-items: center;
    gap: 1rem;
}

.cookie-content p {
    flex: 1;
    min-width: 280px;
    font-size: 0.9rem;
}

.cookie-buttons {
    display: flex;
    gap: 0.75rem;
}

.btn {
    display: inline-block;
    padding: 0.75rem 1.5rem;
    border: none;
    border-radius: 4px;
    font-size: 1rem;
    font-weight: 500;
    cursor: pointer;
    transition: all 0.2s ease;
    text-align: center;
}

.btn-primary {
    background: var(--accent-color);
    color: var(--white);
}

.btn-primary:hover {
    background: var(--secondary-color);
    color: var(--white);
}

.btn-secondary {
    background: transparent;
    color: var(--white);
    border: 1px solid var(--white);
}

.btn-secondary:hover {
    background: var(--white);
    color: var(--primary-color);
}

.btn-outline {
    background: transparent;
    color: var(--primary-color);
    border: 2px solid var(--primary-color);
}

.btn-outline:hover {
    background: var(--primary-color);
    color: var(--white);
}

.btn-large {
    padding: 1rem 2.5rem;
    font-size: 1.1rem;
}

.site-header {
    background: var(--white);
    border-bottom: 1px solid var(--border-color);
    position: sticky;
    top: 0;
    z-index: 100;
}

.header-container {
    max-width: 1200px;
    margin: 0 auto;
    padding: 1rem 1.5rem;
    display: flex;
    justify-content: space-between;
    align-items: center;
    flex-wrap: wrap;
    gap: 1rem;
}

.logo a {
    font-size: 1.5rem;
    font-weight: 700;
    color: var(--primary-color);
}

.main-nav ul {
    display: flex;
    list-style: none;
    gap: 2rem;
}

.main-nav a {
    color: var(--text-color);
    font-weight: 500;
}

.main-nav a:hover {
    color: var(--accent-color);
}

.ad-disclosure {
    background: var(--bg-alt);
    padding: 0.4rem 0.8rem;
    border-radius: 3px;
    font-size: 0.75rem;
    color: var(--text-light);
}

.hero-editorial {
    position: relative;
    height: 70vh;
    min-height: 450px;
    overflow: hidden;
}

.hero-image-container {
    position: absolute;
    inset: 0;
    background-color: var(--primary-color);
}

.hero-image-container img {
    width: 100%;
    height: 100%;
    object-fit: cover;
    opacity: 0.7;
}

.hero-overlay {
    position: absolute;
    inset: 0;
    display: flex;
    align-items: center;
    justify-content: center;
    background: linear-gradient(to bottom, rgba(26,58,74,0.3), rgba(26,58,74,0.8));
}

.hero-text {
    text-align: center;
    color: var(--white);
    padding: 2rem;
    max-width: 800px;
}

.hero-text h1 {
    font-size: 3rem;
    font-weight: 700;
    margin-bottom: 1.25rem;
    line-height: 1.2;
}

.hero-lead {
    font-size: 1.3rem;
    opacity: 0.95;
}

.narrow-content {
    max-width: 720px;
    margin: 0 auto;
    padding: 0 1.5rem;
}

.content-wrapper {
    max-width: 1100px;
    margin: 0 auto;
    padding: 0 1.5rem;
}

.editorial-intro {
    padding: 4rem 0;
}

.drop-cap::first-letter {
    float: left;
    font-size: 4rem;
    line-height: 0.8;
    padding-right: 0.75rem;
    color: var(--primary-color);
    font-weight: 700;
}

.editorial-intro p {
    font-size: 1.15rem;
    margin-bottom: 1.5rem;
    color: var(--text-color);
}

.alt-bg {
    background: var(--bg-alt);
}

.story-section {
    padding: 5rem 0;
}

.split-content {
    max-width: 1100px;
    margin: 0 auto;
    padding: 0 1.5rem;
    display: flex;
    gap: 3rem;
    align-items: center;
    flex-wrap: wrap;
}

.story-image {
    flex: 1;
    min-width: 300px;
    background-color: var(--secondary-color);
    border-radius: 8px;
    overflow: hidden;
}

.story-image img {
    width: 100%;
    display: block;
}

.story-text {
    flex: 1;
    min-width: 300px;
}

.story-text h2 {
    font-size: 2rem;
    color: var(--primary-color);
    margin-bottom: 1.25rem;
}

.story-text p {
    margin-bottom: 1rem;
    color: var(--text-color);
}

.insight-block {
    padding: 4rem 0;
    background: var(--primary-color);
    color: var(--white);
}

.insight-block blockquote {
    font-size: 1.4rem;
    font-style: italic;
    text-align: center;
}

.insight-block cite {
    display: block;
    margin-top: 1.5rem;
    font-size: 1rem;
    font-style: normal;
    opacity: 0.8;
}

.benefits-reveal {
    padding: 5rem 0;
}

.benefits-reveal h2 {
    text-align: center;
    font-size: 2.2rem;
    color: var(--primary-color);
    margin-bottom: 3rem;
}

.benefits-grid {
    display: flex;
    gap: 2rem;
    flex-wrap: wrap;
    justify-content: center;
}

.benefit-card {
    flex: 1;
    min-width: 280px;
    max-width: 350px;
    background: var(--white);
    border-radius: 8px;
    overflow: hidden;
    box-shadow: var(--shadow);
    transition: transform 0.2s ease, box-shadow 0.2s ease;
}

.benefit-card:hover {
    transform: translateY(-4px);
    box-shadow: var(--shadow-lg);
}

.card-image {
    height: 180px;
    overflow: hidden;
}

.card-image img {
    width: 100%;
    height: 100%;
    object-fit: cover;
}

.benefit-card h3 {
    padding: 1.25rem 1.25rem 0.5rem;
    color: var(--primary-color);
    font-size: 1.2rem;
}

.benefit-card p {
    padding: 0 1.25rem 1.5rem;
    color: var(--text-light);
    font-size: 0.95rem;
}

.testimonial-section {
    padding: 5rem 0;
}

.testimonial-section h2 {
    text-align: center;
    font-size: 2rem;
    color: var(--primary-color);
    margin-bottom: 2.5rem;
}

.testimonial {
    background: var(--bg-light);
    padding: 2rem;
    border-radius: 8px;
    margin-bottom: 1.5rem;
    border-left: 4px solid var(--accent-color);
}

.testimonial p {
    font-size: 1.1rem;
    font-style: italic;
    margin-bottom: 0.75rem;
}

.testimonial-author {
    color: var(--text-light);
    font-size: 0.9rem;
}

.pricing-reveal {
    padding: 5rem 0;
}

.pricing-reveal h2 {
    text-align: center;
    font-size: 2.2rem;
    color: var(--primary-color);
    margin-bottom: 1rem;
}

.pricing-intro {
    text-align: center;
    max-width: 600px;
    margin: 0 auto 3rem;
    color: var(--text-light);
}

.pricing-cards {
    display: flex;
    gap: 2rem;
    flex-wrap: wrap;
    justify-content: center;
}

.price-card {
    flex: 1;
    min-width: 260px;
    max-width: 320px;
    background: var(--white);
    border-radius: 8px;
    padding: 2rem;
    text-align: center;
    box-shadow: var(--shadow);
    border: 2px solid transparent;
    transition: border-color 0.2s ease;
}

.price-card:hover {
    border-color: var(--accent-color);
}

.price-card.featured {
    border-color: var(--accent-color);
    position: relative;
}

.price-card h3 {
    font-size: 1.3rem;
    color: var(--primary-color);
    margin-bottom: 1rem;
}

.price {
    font-size: 2.5rem;
    font-weight: 700;
    color: var(--primary-color);
    margin-bottom: 1.5rem;
}

.price span {
    font-size: 1rem;
    font-weight: 400;
    color: var(--text-light);
}

.price-card ul {
    list-style: none;
    margin-bottom: 2rem;
    text-align: left;
}

.price-card li {
    padding: 0.5rem 0;
    border-bottom: 1px solid var(--border-color);
    color: var(--text-color);
    font-size: 0.95rem;
}

.price-card li:last-child {
    border-bottom: none;
}

.signup-section {
    padding: 5rem 0;
    background: var(--white);
}

.signup-section h2 {
    text-align: center;
    font-size: 2rem;
    color: var(--primary-color);
    margin-bottom: 1rem;
}

.signup-section > .narrow-content > p {
    text-align: center;
    margin-bottom: 2.5rem;
    color: var(--text-light);
}

.signup-form {
    max-width: 480px;
    margin: 0 auto;
}

.form-group {
    margin-bottom: 1.5rem;
}

.form-group label {
    display: block;
    margin-bottom: 0.5rem;
    font-weight: 500;
    color: var(--text-color);
}

.form-group input,
.form-group select,
.form-group textarea {
    width: 100%;
    padding: 0.875rem;
    border: 1px solid var(--border-color);
    border-radius: 4px;
    font-size: 1rem;
    font-family: inherit;
    transition: border-color 0.2s ease;
}

.form-group input:focus,
.form-group select:focus,
.form-group textarea:focus {
    outline: none;
    border-color: var(--accent-color);
}

.signup-form .btn {
    width: 100%;
}

.disclaimer-section {
    padding: 3rem 0;
    background: var(--bg-light);
}

.disclaimer {
    font-size: 0.85rem;
    color: var(--text-light);
    text-align: center;
    line-height: 1.8;
}

.site-footer {
    background: var(--primary-color);
    color: var(--white);
    padding: 4rem 0 2rem;
}

.footer-content {
    max-width: 1100px;
    margin: 0 auto;
    padding: 0 1.5rem;
}

.footer-main {
    display: flex;
    flex-wrap: wrap;
    gap: 3rem;
    margin-bottom: 3rem;
}

.footer-brand {
    flex: 2;
    min-width: 250px;
}

.footer-brand h3 {
    font-size: 1.5rem;
    margin-bottom: 0.75rem;
}

.footer-brand p {
    opacity: 0.8;
}

.footer-links,
.footer-contact {
    flex: 1;
    min-width: 180px;
}

.footer-links h4,
.footer-contact h4,
.footer-references h4 {
    font-size: 1rem;
    margin-bottom: 1rem;
    opacity: 0.9;
}

.footer-links ul {
    list-style: none;
}

.footer-links li {
    margin-bottom: 0.5rem;
}

.footer-links a {
    color: var(--white);
    opacity: 0.8;
}

.footer-links a:hover {
    opacity: 1;
}

.footer-contact p {
    opacity: 0.8;
    font-size: 0.95rem;
    margin-bottom: 0.5rem;
}

.footer-references {
    padding-top: 2rem;
    border-top: 1px solid rgba(255,255,255,0.15);
    margin-bottom: 2rem;
}

.footer-references ol {
    list-style-position: inside;
    font-size: 0.85rem;
    opacity: 0.7;
}

.footer-references a {
    color: var(--white);
}

.footer-bottom {
    text-align: center;
    padding-top: 2rem;
    border-top: 1px solid rgba(255,255,255,0.15);
    font-size: 0.9rem;
    opacity: 0.7;
}

.page-header {
    background: var(--primary-color);
    color: var(--white);
    padding: 4rem 0;
    text-align: center;
}

.page-header h1 {
    font-size: 2.5rem;
    margin-bottom: 0.5rem;
}

.page-header p {
    opacity: 0.85;
    font-size: 1.1rem;
}

.page-content {
    padding: 4rem 0;
}

.page-content h2 {
    font-size: 1.6rem;
    color: var(--primary-color);
    margin: 2.5rem 0 1rem;
}

.page-content h2:first-child {
    margin-top: 0;
}

.page-content p {
    margin-bottom: 1rem;
}

.page-content ul,
.page-content ol {
    margin: 1rem 0 1.5rem 1.5rem;
}

.page-content li {
    margin-bottom: 0.5rem;
}

.services-grid {
    display: flex;
    flex-wrap: wrap;
    gap: 2rem;
    margin-top: 2rem;
}

.service-card {
    flex: 1;
    min-width: 280px;
    max-width: 350px;
    background: var(--white);
    border-radius: 8px;
    overflow: hidden;
    box-shadow: var(--shadow);
    border: 1px solid var(--border-color);
}

.service-card-image {
    height: 160px;
    background-color: var(--secondary-color);
    overflow: hidden;
}

.service-card-image img {
    width: 100%;
    height: 100%;
    object-fit: cover;
}

.service-card-content {
    padding: 1.5rem;
}

.service-card h3 {
    color: var(--primary-color);
    margin-bottom: 0.75rem;
}

.service-card p {
    color: var(--text-light);
    font-size: 0.95rem;
    margin-bottom: 1rem;
}

.service-price {
    font-size: 1.3rem;
    font-weight: 700;
    color: var(--accent-color);
}

.contact-info {
    background: var(--bg-light);
    padding: 2rem;
    border-radius: 8px;
    margin-top: 2rem;
}

.contact-info h3 {
    color: var(--primary-color);
    margin-bottom: 1.5rem;
}

.contact-info p {
    margin-bottom: 0.75rem;
}

.contact-info strong {
    display: inline-block;
    width: 120px;
    color: var(--text-color);
}

.thanks-container {
    text-align: center;
    padding: 6rem 0;
}

.thanks-icon {
    font-size: 4rem;
    color: var(--accent-color);
    margin-bottom: 1.5rem;
}

.thanks-container h1 {
    font-size: 2.5rem;
    color: var(--primary-color);
    margin-bottom: 1rem;
}

.thanks-container p {
    font-size: 1.1rem;
    color: var(--text-light);
    margin-bottom: 2rem;
}

@media (max-width: 768px) {
    .header-container {
        flex-direction: column;
        text-align: center;
    }

    .main-nav ul {
        gap: 1rem;
        flex-wrap: wrap;
        justify-content: center;
    }

    .hero-text h1 {
        font-size: 2rem;
    }

    .hero-lead {
        font-size: 1.1rem;
    }

    .split-content {
        flex-direction: column;
    }

    .price {
        font-size: 2rem;
    }

    .footer-main {
        flex-direction: column;
        gap: 2rem;
    }
}